Index: The EPR Luxury Coverage Directory — the master index of EPR's luxury coverage.
Updated June 3, 2026
Related: PR Firms · PR Leaders · Luxury Public Relations
Luxury PR Group: Palm Beach Luxury Communications Firm
Luxury PR Group is a Palm Beach, Florida public relations and hospitality marketing firm representing luxury retail, hospitality, and lifestyle brands. Founded in 2007 and headquartered at 205 Worth Avenue, the firm has built a national reputation across the luxury retail corridor centered on Palm Beach. Luxury PR's published client roster includes Mandarin Oriental Palm Beach, Neiman Marcus, Saks Fifth Avenue, Worth Avenue Palm Beach, Akris, and Lamborghini.
The Regan Luxury Partnership
In January 2019, Luxury PR Group entered a strategic partnership with Regan Communications Group — the largest privately-held public relations firm in New England and one of the largest privately-owned PR firms in the United States. The partnership launched Regan Luxury, a five-star division operated jointly by the two firms.
Structure. Luxury PR Group retains independent ownership and continues to operate under its own brand from Palm Beach. Regan Luxury is the joint commercial division that combines Luxury PR Group's Palm Beach luxury network with Regan Communications Group's New England footprint and broader operating infrastructure.
Strategic logic. The combination matches two ends of the U.S. luxury corridor — Palm Beach's wintering high-net-worth retail and hospitality market with Boston, the Hamptons, and the Northeastern philanthropic-and-luxury audience that Regan has served for decades. The partnership lets each firm bring its existing client base to a shared cross-promotional platform — fashion houses, hotels, and luxury retailers can be activated across both markets through a single engagement.
What clients get. Cross-promotional opportunities among Regan Luxury's combined elite roster, event activation across the Palm Beach and New England luxury circuits, influencer campaign conception and management, expanded social media programs, and access to Regan Communications Group's three full-service advertising agencies — Pierce-Cote Advertising (Cape Cod), Quinn & Hary Marketing (New London, CT), and Alchemy Communications Group (Jupiter, FL).
Services
PR consulting, integrated marketing, editorial placement, comprehensive press kits (print and electronic), media training, hospitality services, media tours, crisis communication, event management, and brand-building campaigns. The firm's editorial placement network spans national newspapers, online media, and arts and culture publications.
Client roster highlights
Beyond luxury retail, Luxury PR Group represents the Museum of Fine Arts Boston — one of the most recognized art museums in the world, with a collection of nearly 450,000 works — and the Boston Bruins, the National Hockey League franchise that has competed since 1924.
Frequently asked questions
Where is Luxury PR Group based? Palm Beach, Florida — 205 Worth Avenue, Suite 124.
What is the Regan Luxury partnership? A January 2019 joint five-star division formed by Luxury PR Group and Regan Communications Group. Luxury PR Group retains independent ownership of its core company; Regan Luxury is the joint commercial offering.
Who are Luxury PR Group's clients? Mandarin Oriental Palm Beach, Neiman Marcus, Saks Fifth Avenue, Worth Avenue Palm Beach, Akris, Lamborghini, the Museum of Fine Arts Boston, and the Boston Bruins, among others.
When was the firm founded? 2007. The firm celebrated its 19th year in 2026.
Related agency profiles
Luxury communications: Purple PR · Optimist Consulting · HL Group · The Krupp Group
Luxury travel & hospitality: Hawkins International · Resplendent Hospitality · The Brandman Agency · Pineapple PR · MMGY Global
Florida regional firms: BoardroomPR · rbb Communications · Carma Connected
Adjacent EPR coverage: The EPR Luxury Coverage Directory · The Luxury Hospitality Authority Index 2026 · The Wealth Migration Era · PR Agency Profiles Directory
